Triodos Bank: Growth is more than a figure
The loyal readers of Extend Limits know that we are a big fan of the Dutch Triodos bank. This new video (sorry Dutch only) shows us how this financial organisations knows how to interpret trends to a view on the current Dutch society.
The biggest revolution we are now seeing is not within technology but within our mindset. CEO’s think technological developments are most disruptive for their organizations. But the most disruptive developments we see are not the shift of power from large institutions towards adhoc consumer groups but the (r)evolution in mindset. It is the evolution is who we trust, what we value and how we spend our money. Triodos Bank knows how to translate this shift in mindset towards their marketing campaign with a great video about economic growth and the sharing economy.
